The W7 Brand was created in 2002, the inspiration of two entrepreneurial young men from West London.
Their aim - that every woman should have access to an extensive range of high quality cosmetics at an affordable price - is now well on the way to becoming a reality.
The tagline of "Who Will You Be Today?" opens up opportunity for the consumer to express and use W7 products to be who they want to be.
Please note not all W7 products are Vegan, however we will only ever stock their Vegan friendly range.